Category Archives: Mobile Strategy

Taco Bell QR Code Generates 225,000 Scans

  QR codes are analogous to customary barcodes retailers use to track and price goods, apart from they can hold and share a multitude more of data. These comical looking blackand white boxes are revolutionizing mobile marketing. QR codes are … Continue reading

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Swimsuit Models Come to Life Via QR Codes in Lexus ‘SI’ Print Ad

The oft-bashed QR code technology takes center stage in a Lexus print ad in Sports Illustrated‘s swimsuit edition this year. As the video above shows, if you line up your QR code-reader-equipped smartphone with the ad, the SImodels start prancing around. The … Continue reading

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What Businesses Should Know Before Deploying a Mobile App Strategy

Gartner, a leading information technology research company worldwide, offers major pointers to businesses in an effort to help them succeed in their mobile app strategies. With all the hype about mobile being the future, it can be tempting for any … Continue reading

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